ID3 vTOPE NPRTCOM Madeleine BrandTALB Day to DayTIT2 0 Sony's Secretive 'Da Vinci Code' Marketing PlanTCOP 2006TRCK 6TCON MoviesCOMM = nprComment The religious thriller The Da Vinci Code has sold more than 40 million copies worldwide. The film -- which begins screening next Friday -- features mega-star Tom Hanks, and it should be a box office bonanza. So why is Sony studios so secretive about its multi-million marketing campaign?TPE1 NPRTYER 2006 P , l7' 08 B~WS!+meX\65Y|N`݂t Y?6988\4u Op`P( G ,mS'Ab:%ir*ؠsW?*Eq%OSґ-;*Hya;3n$P/$5Ic˸0n_ Tc`NqJ3ްlootFg.32g+j=IK9{c/@ ["s=kmo|2/3LoB5F1HqӌWe8nV` Ivo _/iVf8~sq{;i9>P9 = b$)5lE<9/嗕BʸB +mS
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